Certificate in Bed and Breakfast Operations Program provides skills needed to develop a business and professionally manage a Bed and Breakfast property. Here, students learn research, advertising, demographics, online marketing, customer behavior, financial management, and so much more. The program concludes with studies on your obligations as a Bed and Breakfast host: customer service, food service, maintaining your personal life, guest diversity, and forecasting.

This program is appropriate for adults seeking to learn new job skills, refresh or refine existing restaurant and hotel management knowledge, or to improve your employment performance.

This Program covers all the courses required for obtaining certificate in study-at-home base. Students complete the following courses in the order indicated:

Bed and Breakfast – Planning Your Operation. This course learn how tomake the first decisions about your B&B: how to build your business plan, conduct market research, determine your start up costs and other financial forecasting. Besides, it teaches details about market research; where to start your research; using demographics; the benefits of market testingadjusting to market changes; creating a questionnaire; types of surveys; interpreting data;  finding you target market; customer buying behavior and values; online resources. Furthermore, the course consists of lesson on business connections including: developing community contacts; networking; building and maintaining you network; successful networking; finding a mentor; online connections. In addition it explores important legal concepts like the types of legal requirements; zoning laws; legal resources; federal, state and local requirements; regulations, licenses and permits; payroll; business taxes.

Marketing Basics – teachs the student more specific information that will help improve their marketing success. It helps students to learn how they should develop a marketing plan, here they can get tips for effective marketing; marketing resources; advertising campaigns; public relations campaigns; promotions and publicity; finding the right strategy for your business. In addition, the course discovers with information specific to advertising your business online and internet marketing: what is e-commerce; creating your Web page; online resources; security, credibility, and consumers; making yourself known.

Bed and Breakfast – Running Your Operation. This final course discusses B&B property development, housekeeping, furnishings and amenities, and financial operations. Here, student learn valuable budget development skills like estimating costs and expenses; forecasting sales volume; software and online resources; pricing strategies; making financial projections; financial analysis; performance measures. Besides, this course covers the importance of keeping records; bookkeeping basics; record keeping for tax purposes; computerized accounting; line item descriptions; income statements; your business status; financial statements and statement analysis. In addition it looks through studies on student’s obligations as a B&B host - food service, customer service, maintaining your personal life, advertising and promotion, guest diversity, and forecasting.

Total tuition fees (including registration, technology and shipping fees) – $598